Baidu Inc. (NASDAQ: BIDU)
Internet Content & Information · Beijing, China · Founded 2000
- Market capitalization: $35.0 billion
- Annual revenue: $19.0 billion
- Net income: $3.0 billion
- Employees: 41,000
- Sector: Communication Services
- Headquarters: Beijing, China
- Founded: 2000
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Baidu operates China's dominant search engine with roughly 65% market share u2014 it's often called "the Google of China." The company has pivoted aggressively into AI and autonomous driving through its Apollo self-driving platform, which operates robotaxi services in multiple Chinese cities. Robin Li founded Baidu in 2000 after working on search technology in the US. The company also runs iQIYI, a Netflix-like streaming service.
Online advertising (search ads, feed ads) generates the majority of revenue. Baidu Cloud is a growing but smaller contributor. The Apollo autonomous driving division and AI Cloud services represent the company's future bets. Revenue is about RMB 135 billion (roughly $19 billion). The advertising business has been under pressure from competition with ByteDance (Douyin) and other short-video platforms.
Robin Li and Eric Xu founded Baidu in Beijing in 2000. The company went public on the Nasdaq in 2005 u2014 the stock rose 354% on its first day. Google's exit from China in 2010 cemented Baidu's search dominance. Baidu launched its Apollo autonomous driving platform in 2017. The company introduced Ernie Bot (its ChatGPT competitor) in 2023. Baidu also has a secondary listing in Hong Kong.
| Market Capitalization | $35.0B |
| Annual Revenue | $19.0B |
| Net Income | $3.0B |
| Profit Margin | 16% |
| Revenue per Employee | $463415K |
| Stock Exchange | NASDAQ |
| Ticker Symbol | BIDU |
Financial data is approximate and based on most recent annual filings.
Baidu's Apollo robotaxis have completed over 6 million rides in China without a safety driver. Robin Li holds a patent for the "Hyperlink Analysis" algorithm, which is similar to Google's PageRank. Baidu once operated a controversial healthcare advertising platform that was blamed for a student's death after he followed misleading medical ads u2014 the scandal led to major reforms.
Baidu's search monopoly is eroding as users shift to short-video platforms, and the autonomous driving bet is capital-intensive with uncertain returns u2014 the company needs AI to work or it risks irrelevance.
What is Baidu Inc.'s revenue?
Baidu Inc. generates approximately $19.0 billion in annual revenue.
How many employees does Baidu Inc. have?
Baidu Inc. employs approximately 41,000 people worldwide.
What is Baidu Inc.'s market cap?
Baidu Inc. (BIDU) has a market capitalization of approximately $35.0 billion on the NASDAQ.
When was Baidu Inc. founded?
Baidu Inc. was founded in 2000 and is headquartered in Beijing, China.
Who is the CEO of Baidu Inc.?
Robin Li is the current CEO of Baidu Inc..
What is Baidu Inc.'s website?
Baidu Inc.'s official website is baidu.com.
| CEO | Robin Li |
| Sector | Communication Services |
| Industry | Internet Content & Information |
| Founded | 2000 |
| HQ | Beijing |
| Country | China |
| Website | baidu.com |
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