Deere & Company (NYSE: DE)

Farm & Heavy Construction Machinery · Moline, IL, United States · Founded 1837

$120.0B

Market Cap

$45.68B

Revenue

83,000

Employees

$5.03B

Net Income

📊 Key Statistics for Deere & Company (DE)

Market capitalization: $120.0 billion
Annual revenue: $45.68 billion
Net income: $5.03 billion
Employees: 83,000
Sector: Industrials
Headquarters: Moline, United States
Founded: 1837

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📋 About Deere & Company

John Deere is the world's largest agricultural equipment manufacturer, with about $55 billion in annual revenue. The iconic green-and-yellow brand makes tractors, combines, sprayers, and construction equipment used on farms and job sites globally. Deere has been aggressively investing in precision agriculture — GPS-guided autonomous tractors, AI-powered crop spraying, and data analytics. The company also has a significant financial services arm that finances equipment purchases.

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💰 How Deere & Company Makes Money

Equipment sales across three segments: Production & Precision Agriculture (large tractors, combines — the biggest), Small Agriculture & Turf, and Construction & Forestry. Financial Services provides loans and leases to customers, generating steady interest income. The precision ag technology stack creates recurring software and subscription revenue on top of equipment sales.

📜 Key Milestones

John Deere, a blacksmith, invented a self-scouring steel plow in 1837 in Grand Detour, Illinois. The company went public in 1911. Deere's expansion into construction equipment through acquisitions in the 1950s-60s diversified beyond agriculture. The precision agriculture push accelerated with the acquisition of Blue River Technology (AI-powered spraying) in 2017 for $305 million and the launch of fully autonomous tractors in 2022.

📊 Financial Overview

Market Capitalization	$120.0B
Annual Revenue	$45.68B
Net Income	$5.03B
Profit Margin	11%
Revenue per Employee	$550361K
Stock Exchange	NYSE
Ticker Symbol	DE

Financial data is approximate and based on most recent annual filings.

💡 Did You Know?

Deere's "right to repair" controversy made it a lightning rod — farmers were furious that software locks prevented them from repairing their own equipment, leading to legislation in multiple states. The company's autonomous tractor can plow a field with no human in the cab, guided entirely by GPS and cameras. John Deere tractors are so iconic that vintage models sell for hundreds of thousands of dollars at auction.

📝 Analyst Take

Deere's precision ag strategy is turning it from a cyclical equipment maker into a technology company with recurring revenue. The ag cycle is softening, but the long-term thesis around feeding 10 billion people with less labor is powerful.

❓ Frequently Asked Questions